📍 Live Site: arzena.az
🛠 Technologies Used: WordPress, Elementor, WooCommerce (Catalog Mode), Custom Design
Project Overview
Arzena is a premium showroom and catalog website for a company specializing in European interior solutions, furniture, and doors. The website serves as a digital showroom, allowing users to explore a wide range of high-end European furniture and door collections without direct e-commerce functionality.
My Role
I was responsible for the complete design and development of the website, including:
- UX/UI Design – Created an elegant, modern, and user-friendly layout that reflects the brand’s high-end positioning.
- WordPress Development – Developed the site using Elementor, ensuring easy updates and customization.
- Product Catalog Implementation – Used WooCommerce in catalog mode, allowing visitors to browse the collection without an online checkout process.
- High-Quality Visual Showcase – Integrated high-resolution images and detailed product descriptions to highlight design, materials, and craftsmanship.
- Hosting & Domain Management – Managed the domain registration and hosting setup, optimizing for performance and security.
Challenges & Solutions
📌 Luxury Brand Identity: The website needed to communicate elegance, sophistication, and premium quality. I achieved this through a minimalist design, neutral color palettes, and refined typography.
📌 Product Organization & Navigation: With a diverse product range, I structured the catalog into intuitive categories (Interior, Furniture, Doors) for a seamless browsing experience.
Future Enhancements
🚀 SEO & Digital Marketing: Implementing advanced SEO strategies to improve organic search rankings and attract potential customers.
📊 3D & AR Visualization: Exploring 3D models and Augmented Reality (AR) integration to provide an immersive product experience.
🛒 E-commerce Expansion: Enabling online purchasing options in the future to support direct sales.